Fresh Burst

We have combined convenience with quality and freshness to produce a product that has proved hugely popular in India. Nick Cartmell and his team made that possible. Their insight and branding expertise helped us to successfully launch a product that is now well established and instantly recognisable.

Mr Lehri

Brand Manager

Fresh Burst

Fresh Burst is a range of frozen vegetables and foods, including green peas, mixed vegetables, sweetcorn, paneer cubes and mango pulp. The products come in different sized resealable freezer pouches.

Our design team came up with the logo, branding and packaging for this range and assisted with the launch. Through our branding and advertising, we have helped to establish Fresh Burst as a household Indian name. We achieved this via a number of means, including distribution of printed advertising materials and on-line media campaigns.

Fresh Burst is a growing brand with soon-to-be-added new lines, including frozen chips and chicken. We continue to work with the company as they look towards the launch of these new products.